The way businesses are using business critical software seems to be changing rapidly. The trend see them moving more and more towards Software as a service (SaaS) applications. What is basically means is that instead of buying a software license outright it is licensed on a demand basis usually online. The most common SaaS applications [...]

What do you want a visitor to your website to do? This is the called the ‘most wanted response’ (MWR). We see it all the time on ecommerce sites, with ‘buy now’ and ‘add to basket’ everywhere your look. On brochure/service based sites, however, calls to action are often over looked. This may not be [...]

One of the most important things you can do to make your website more visible on the web is make use of the title tag! For any web professionals reading this they know what I mean by title tags, but for those of you who don’t I’m referring to part of the code in a [...]